NJSM

Branding

Project Type: Branding
Challenge: To reposition the brand from a sound design event company to a comprehensive event management company
Solution: Taking the route of dynamic branding, we looked at developing a logo that can have a reactive expression. So we used sound triggers to animate the colors and scaling of the logo.

Logo design

Apart from these we also looked at exploring he applications of the logo across various collaterals and projections.

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